Category Archives: Tips & Advice

The Evolution of the Real Estate TEAM

One of the most enjoyable and stimulating parts of my job as CORE’s Sales Director is the business development meeting. Several times per year our marketing, PR and management teams sit down with our agents individually to discuss current business … Continue reading

Posted in A Broker's Job, Market Insight, Tips & Advice | Leave a comment

The Olympics, Real Estate and Avoiding Distraction

Occasionally I have a novel idea that I share through my blogging. This is not one of those times. As part of our continued efforts to support our agents at CORE, our marketing, PR and management team meet with individual … Continue reading

Posted in A Broker's Job, Market Insight, Tips & Advice | Leave a comment

Agents Seeking Substance From Brokerages

Once upon a time not that very long ago, a real estate brokerage opened that offered its agents massages at their desks, use of a car service, fancy candy (yes, fancy candy) and even a program that promised to match … Continue reading

Posted in A Broker's Job, Tips & Advice | Leave a comment

An Excellent Real Estate Agent Is Worth A Multiple of Their Weight In Gold

I have been blogging since 2006 in an effort to raise the bar in real estate and to dispel the used car salesman stereotype of real estate agents. Despite my efforts, I am still shocked by some of the incompetence … Continue reading

Posted in A Broker's Job, Market Insight, Tips & Advice | Leave a comment

Culture Fit Directly Impacts Consumer

There are many factors that determine the success of a real estate agent and in turn the success of the real estate transaction. Some of the obvious internal forces are charisma, professionalism, emotional intelligence (EQ), negotiating acumen and overall real … Continue reading

Posted in A Broker's Job, Tips & Advice | Leave a comment

The Illusion of Control Often an Obstacle

Control is indeed an illusion that is all too often an obstacle to consummating the real estate transaction. I have written before on TrueGotham about the multiple parties involved, often as many as 13 different people, in a single real … Continue reading

Posted in A Broker's Job, Tips & Advice, Uncategorized | Leave a comment

Perception vs. Reality in Manhattan Real Estate

Here is a selection of email subjects found in my Inbox in just the past 10 days: “Seller Says Sell” “Priced to Sell” “Price Drop” “Price Reduction” “Price Improvement” “New Asking Price” “Price Slashed” The obvious perception of anyone receiving … Continue reading

Posted in A Broker's Job, Market Insight, Tips & Advice | Leave a comment

Waiting Yourself Right Out of a Buying Opportunity

A recent DNAinfo begs the question, “Do You Regret Not Buying a New York Apartment 10 Years Ago?” If you are one of the many who decided for one reason or another to continue to rent, I sincerely hope that … Continue reading

Posted in A Broker's Job, Market Insight, Tips & Advice | 1 Comment

A Real Estate Concierge Providing Bespoke Services

As a genuine boutique real estate firm, CORE prides itself on our ability to custom tailor each facet of the sales and purchase process to each customer’s needs.  That bespoke experience starts with our agents and the individualized support that … Continue reading

Posted in A Broker's Job, Tips & Advice | Leave a comment

True Gotham: The Press, Panic and Pause

The first few weeks of 2016 have been incredibly volatile. Global economic insecurity, US stock market declines and numerous “man bites dog” anecdotes in the press have created an atmosphere that I have seen a few times before. One of … Continue reading

Posted in A Broker's Job, Market Insight, Tips & Advice | Leave a comment