Curbed shares a tip-off on the new party scene:
“I’m in the hunt for a new condo. I look in all the usual places: Bluer east side, Dumbo, Financial District, Chelsea, and everywhere in between. I also like booze. Every now and again I get invited to a condo launch party (most recently the Cocoa Exchange in the financial district) and I kill to birds with one stone: drink and see condos. But the invites are few and far between. Do you know if there are any website(s) that I could visit that would give me the run down on the latest condo launch party scene. I’ve never been to a Shvopening and I think I’m missing out. Any leads would be much appreciated.” [To our knowledge, no such resource exist, but we’re happy to pick up the slack. Let’s get a party calendar going. Drop firstname.lastname@example.org a line with intel.óed]
I think it’s hysterical that people are jumping on the condo “party wagon.” I’m certain that developers and their marketing teams are tickled pink that people with absolutely no intentions of buying anything are attending.
I’m sure they’ll be thrilled to see a calendar of these events created, that way no one will miss out on the next “Shvopening.” Shh…listen, you can actually hear the marketing team banging their heads against the wall.
Maybe developers could start requiring a completed and notarized financial statement as an admission ticket? Or maybe they’ll just continue to host these parties for the masses with the assumption tht if you keep pouring hooch, sooner or later you’re sure to create a buzz.