Category Archives: A Broker’s Job

The Pressures (not really) of Blogging

Posted on February 16, 2007 by Doug Heddings

Oh well…this blog is approaching its one year anniversary and today is the first weekday that I "almost" didn’t blog.  Well, the guilt is killing me and despite the fact that I’m recovering from shoulder surgery thus typing with one … Continue reading →

Posted in A Broker's Job, Fun | 2 Comments

Out With the Virtual Tour and In With Reality

Posted on February 15, 2007 by Doug Heddings

For years, brokers, agents, and sellers have been torn over the impact the 360 degree virtual tour has on selling property. I admit that I was impressed when it first appeared on the internet but was always puzzled as to … Continue reading →

Posted in A Broker's Job | 12 Comments

Marketing New Condos…With a Sitcom?

Posted on February 12, 2007 by Doug Heddings

On Friday, I blogged about all of the new condo development projects hitting the Manhattan market in the very near future.  With all of that new inventory hitting the market, we can expect new and exciting things from the real … Continue reading →

Posted in A Broker's Job, Fun, Market Insight | 1 Comment

UPDATE: A Typical Day in a Bizarre Real Estate Market

Posted on February 8, 2007 by Doug Heddings

In keeping in line with the mission of True Gotham to increase the credibility of real estate agents and prove that the "used car salesman" stigma attached to the industry is often unwarranted, I update you on the harsh reality … Continue reading →

Posted in A Broker's Job, Market Insight | 1 Comment

The Art of Pricing Property

Posted on February 6, 2007 by Doug Heddings

There is perhaps no more important element in the process of selling your home than pricing it accurately.  By accurate pricing, I mean selecting a price that gives you, the seller, the best chance at procuring the highest bid within the … Continue reading →

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Sellers Beware…Is Your Property Manager Effective?

Posted on February 2, 2007 by Doug Heddings

One of the pieces of the puzzle in completing a smooth and efficient sale of a co-op or condo in Manhattan is a cooperative and knowledgeable managing agent/property manager.   Unfortunately, many of these individuals are overworked and underpaid which results in some … Continue reading →

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Real Estate Board of New York Responds to New York Times “Attack”

Posted on January 31, 2007 by Doug Heddings

Last night, I received this email from Steven Spinola, the President of REBNY: Dear Member: Last Sunday the New York Times Real Estate section printed an article, Agents of Angst, which heavily criticized the residential real estate industry in its … Continue reading →

Posted in A Broker's Job, Dirty Real Estate Tricks, Fun, Market Insight | 4 Comments

Tuesday Link O Rama Because I’m Crazy Busy!

Posted on January 30, 2007 by Doug Heddings

I’m insanely busy right now as the market continues to defy odds.  I find myself in the midst of a 2nd "highest, best and final" scenario on behalf of my sellers in as many weeks and it appears that this … Continue reading →

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Wednesday Link-o-Rama

Posted on January 24, 2007 by Doug Heddings

Not everyone is in love with Long Island City. (via Curbed, and certainly includes some foul language) Subprime loan worries. Most abusive landlords. A nifty electronic signature doo-dad. The New York Times on blogging to sell property. Anecdotal evidence the … Continue reading →

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Describing Your Home and Your Bottom Line

Posted on January 23, 2007 by Doug Heddings

Writing descriptions of property for online and print advertising is an important part of a real estate agent’s job.  In my experience, nothing sells better than an honest description of a property that manages the buyer’s expectations and results in … Continue reading →

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